← Back to Vignette CzechiaCookie Policy
This policy explains how Vignette Czechia stores and accesses information (cookies and similar technologies) on your device.
What we use
| Name | Type | Purpose |
|---|---|---|
| Stripe (e.g. __stripe_mid, __stripe_sid) | Essential | Set by our payment processor, Stripe, for fraud prevention and to process your card payment securely. Always active — checkout cannot work without it. |
| First-party statistics (wa_sid, wa_vid, wa_fid, wa_consent) | Essential / functional, first-party | Set by our own server — no third party is involved — to count visits and the steps of the order process in aggregate. wa_sid is a session identifier kept for 30 minutes; wa_vid is a visit identifier — a session cookie unless you click "Accept", in which case it is kept for up to 400 days; wa_fid stores the time of your first visit and is set only after you click "Accept" (up to 400 days); wa_consent remembers your cookie choice (up to 400 days). No values you enter in the order form are stored. |
| Marketing attribution (gclid, gbraid, wbraid, msclkid, fbclid, ttclid, utm_source, utm_medium, utm_campaign, utm_term, utm_content, __oppref, __obref, __olref, __oaiq) | First-party marketing-attribution cookie | Set by our own server only when you arrive from an advertisement or campaign link that carries the matching parameter. Each cookie stores that campaign parameter or click identifier, so that an order can be attributed to the advertisement or campaign that brought you here. The first value is kept and not overwritten; each cookie expires after 90 days. |
| Google Tag Manager | Tag management | Loads the Google Analytics, Google Ads and session-analytics tags described below and applies your cookie choice to them through Google Consent Mode v2. |
| Session analytics managed in our tag container (e.g. Microsoft Clarity) | Non-essential analytics cookie | Where such a tool is enabled, it records anonymised session behaviour (clicks, scrolling, heatmaps) to help us understand and improve the site. It sets cookies only after you click "Accept" in the cookie banner — never before. |
| Google Analytics (GA4) | Non-essential analytics cookie | Measures traffic and behaviour on the site to help us understand what's working. Loaded on every visit (required by Google Consent Mode v2), but only sets a cookie and personalises data after you click "Accept" — before that it sends only cookieless, aggregated signals. |
| Google Ads | Non-essential advertising cookie | Measures which ads led to a completed order (conversion tracking), so we know our advertising spend is working. Same Consent Mode v2 behaviour as Google Analytics above — a cookie is only set after you click "Accept". |
Your order form (vehicle, plate, contact details) is held only in your browser's memory while you complete checkout and is not saved once you close the tab or reload the page — it does not use a cookie.
Your cookie choice
The first time you visit, a banner lets you Accept or Reject the non-essential cookies (Google Analytics, Google Ads, session analytics). Your choice is remembered on this device — in your browser's local storage under the key cookie-consent and in the wa_consent cookie — so you won't be asked again. It has no effect on Stripe's essential cookies, and our first-party statistics work in either case: if you reject, wa_vid remains a session cookie and wa_fid is not set. The marketing-attribution cookies do not depend on this choice either; they are set only when you arrive through an advertisement or campaign link.
To change your choice later, clear this site's browsing data in your browser settings and reload the page — the banner will reappear.
Managing cookies
If you do not wish to accept cookies at all, you can disable them in your browser settings. Disabling cookies will prevent Stripe from processing your payment, so you will not be able to complete an order.